Nairobi isn’t just Kenya’s capital—it’s the heartbeat of hustle. From the leafy suburbs of Kilimani to the bustling estates of Eastlands, the city pulses with demand for verified services. Whether it’s mama fua, CCTV installers, or custom cake bakers, Nairobi’s residents are booking faster, smarter, and more frequently than ever before.
But what are they booking most—and why does it matter?
Using insights from Balozy’s dashboard and Google Ads performance, we’ve compiled Nairobi’s top 10 most booked services. These aren’t just numbers—they’re signals of trust, opportunity, and the future of Kenya’s service economy.
🔟 10. Gas Delivery
Why It’s Booked: Convenience. Nairobi’s urban sprawl means clients don’t want to carry cylinders across estates. Verified delivery pros offer doorstep service, safety checks, and digital payments.
Why It Matters: Gas delivery is a gateway to trust. Clients who book once often return monthly. It’s also a low-barrier entry point for new pros to build ratings and repeat business.
Opportunity: Bundle gas delivery with safety inspections or stove cleaning. Use WhatsApp nudges to remind clients when refills are due.
9️⃣ 9. Baker & Custom Cake Maker
Why It’s Booked: Celebrations never stop in Nairobi. Birthdays, weddings, baby showers—every event needs a cake. Verified bakers offer quality, hygiene, and timely delivery.
Why It Matters: This vertical blends creativity with logistics. It’s also highly visual—perfect for Instagram, WhatsApp catalogs, and client referrals.
Opportunity: Create cluster-specific cake galleries (e.g., “Kilimani Kids Cakes” or “Eastlands Wedding Specials”). Offer discounts for verified repeat clients.
8️⃣ 8. Fumigation & Pest Control
Why It’s Booked: Urban density means pests are a constant issue. From cockroaches in apartments to termites in gated homes, Nairobi clients want fast, safe, and verified fumigation.
Why It Matters: This service builds long-term trust. Clients often book quarterly or bi-annually. It also opens doors to bundled services like cleaning or repairs.
Opportunity: Offer “Verified Home Hygiene” packages. Use push notifications to remind clients of seasonal fumigation needs.
7️⃣ 7. Child Care & Tutoring
Why It’s Booked: Working parents need reliable help. From after-school tutoring to weekend babysitting, verified pros offer peace of mind.
Why It Matters: This vertical is trust-sensitive. Verification, background checks, and testimonials are essential. It also builds emotional loyalty—clients often refer friends and family.
Opportunity: Create “Verified Tutor” badges. Localize outreach in Swahili and Sheng for estates like Donholm, Umoja, and Syokimau.
6️⃣ 6. Plumbing & Electrical Repairs
Why It’s Booked: Leaks, wiring issues, and broken sockets are daily realities. Nairobi clients want fast, verified fundis who won’t overcharge or disappear mid-job.
Why It Matters: This vertical is high-frequency and high-risk. Verified pros reduce client anxiety and increase repeat bookings.
Opportunity: Offer “Emergency Verified Fundi” services. Use Firebase triggers to match urgent jobs with nearby pros.
5️⃣ 5. Cleaning Services (Mama Fua)
Why It’s Booked: From weekly deep cleans to post-party recovery, Nairobi homes rely on mama fua. Verified pros offer consistency, safety, and respect.
Why It Matters: This is Balozy’s backbone. It’s the most culturally embedded service—and the most emotionally charged. Verified mama fua build long-term client relationships.
Opportunity: Launch “Verified Comfort” campaigns. Highlight mama fua stories, badges, and client testimonials.
4️⃣ 4. CCTV Installation & Security Services
Why It’s Booked: Security is a top concern. Nairobi clients want surveillance for homes, businesses, and rental units. Verified installers offer trust and tech fluency.
Why It Matters: This vertical is high-value. Clients spend more, expect professionalism, and often refer others. It’s also a gateway to smart home services.
Opportunity: Create cluster-specific landing pages (e.g., “Syokimau Security Pros”). Offer verified packages with installation + maintenance.
3️⃣ 3. Hair & Beauty Services
Why It’s Booked: Nairobi loves glam. From home-based salons to mobile stylists, clients want verified beauty pros who deliver quality and hygiene.
Why It Matters: This vertical is highly social. Clients post results, tag pros, and drive organic referrals. It’s also seasonal—spikes during holidays and events.
Opportunity: Build “Verified Glam” galleries. Offer loyalty rewards for repeat bookings and referrals.
2️⃣ 2. Boda Transport & Errand Services
Why It’s Booked: Speed. Nairobi traffic is brutal. Clients rely on verified boda riders for errands, deliveries, and quick transport.
Why It Matters: This vertical is trust-critical. Clients want safety, punctuality, and accountability. Verified riders reduce risk and increase satisfaction.
Opportunity: Bundle errands with other services (e.g., “Verified Boda + Gas Delivery”). Use GPS tracking and WhatsApp confirmations.
🥇 1. Home Repairs & Renovations
Why It’s Booked: Nairobi’s housing boom means constant upgrades. From tiling to painting, clients want verified pros who deliver quality and timelines.
Why It Matters: This is the highest-value vertical. Jobs are larger, longer, and more complex. Verified pros build reputations—and client loyalty.
Opportunity: Create “Verified Renovation Teams.” Offer project-based pricing, visual portfolios, and milestone tracking.
📊 What the Data Says
From Balozy’s dashboard:
- ✅Total Works: 10,000+
- ✅Completed Works: 20,000 +
- ✅Pending Works: 8,000
- ✅Total Clients: 40,000 +
- ✅Total Balozy Pros: 7,000 +
From Google Ads:
- Top Conversion Rates:
- ✅Child Care: 25.11%
- ✅CCTV Installation: 35.11%
- ✅Baker & Cake Maker: 45.70%
- ✅Services (General): 60.97%
These numbers confirm what Nairobi’s bookings reveal: verified trust drives demand.
🧭 Why This Matters for Nairobi
Nairobi isn’t just booking services—it’s building a verified economy. Each booking is a vote for trust, dignity, and digital comfort. And each verified pro is a brand ambassador for Kenya’s hustle.
Platforms like Balozy aren’t just matching jobs—they’re architecting trust. They’re turning everyday work into verified mastery.
💡 What Balozy Should Do Next
To deepen impact in Nairobi:
- 1. Localize Landing Pages: Tailor service pages for Kilimani, Donholm, Syokimau, and Westlands.
- 2. Push Verified Campaigns: Highlight badges, testimonials, and pro stories.
- 3. Bundle Services: Offer packages (e.g., “Verified Home Hygiene” or “Verified Glam Weekend”).
- 4. Automate Outreach: Use Firebase triggers and WhatsApp flows to re-engage dormant clients.
- 5. Celebrate Hustlers: Spotlight top pros monthly. Share their stories across clusters.
🏁 Final Thoughts: Nairobi’s Hustle Is Verified
Nairobi’s service economy is evolving—from informal referrals to verified bookings. From cheap labor to digital dignity. From chaos to comfort.
The top 10 most booked services aren’t just trends—they’re trust signals. They show what Nairobi values: safety, professionalism, and respect.
And platforms like Balozy are leading the way.
So whether you’re booking a mama fua, a CCTV installer, or a cake maker—know this: verified hustle is the future. And Nairobi is already there.
